Back 2 Branding: Brand Strategy Workbook

Your first step toward building a brand that actually means something.

This guided workbook was made for the visionary entrepreneur who’s ready to stop winging it and start building a brand with purpose, clarity, and direction. Whether you're just starting out or realizing your brand has been giving ✨vibes✨ but no strategy, Back to Branding helps you break things down and build it back up — the right way.

Inside, you’ll uncover your brand’s core identity, define your audience, clarify your message, and map out a strategy that connects all the dots.
It’s step one, not the whole service — but it’s a solid start.

🧠 What’s Inside:

• Easy-to-follow prompts to define your brand vision, values & vibe

• Clarity exercises for your audience, messaging, and brand positioning

• A one-page brand blueprint to pull it all together

• Bonus tips to help you avoid common branding mistakes

Whether you’re launching something new or finally ready to pivot with intention, the Back to Branding Workbook is your go-to starting point for a stronger, smarter brand.