The Burn Book: Black Friday Edition

Your ultimate strategist-approved, sass-infused guide to slaying Black Friday.Black Friday isn’t just another sale — it’s your brand’s moment to shine, sell, and show up like the Regina George of your industry. The Burn Book: Black Friday Edition is a done-for-you, interactive guide that walks you step-by-step through planning, prepping, and executing a Black Friday campaign that actually converts.Inside, you’ll find:

• Strategist-level insights on pre-launch, launch, and post-launch campaigns
• Actionable checklists & worksheets to keep your team organized and focused
• Sales ideas to maximize revenue without sacrificing profits
• Interactive BINGO board to make campaign prep fun, tangible, and totally fetch
• Quick wins & tactical tips that save time while boosting results

Whether you’re a small business owner looking to maximize your sales, or a seasoned brand ready to run a flawless Black Friday campaign, this guide is designed to help you:

• Plan your offers, pricing, and graphics like a pro
• Execute your pre-launch, launch, and post-launch campaigns with ease
• Avoid the common pitfalls that kill conversions
• Keep your team (and yourself) on track and motivated

✨ Stop scrambling. Stop guessing. Start planning your Black Friday campaign with confidence, clarity, and a little Mean Girls attitude.Get your Burn Book: Black Friday Edition today — and make this your most profitable, stress-free holiday season yet.